---
title: Battery Alt | Storage-led website positioning | OTOT
description: A defined website update that brings Battery Alt’s commercial battery-storage offer, audience routes and enquiry path to the front.
---

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Battery Alt · Website positioning

# Put the new offer at the front of the website.

Battery Alt was putting commercial and industrial battery storage first. The website was still opening with fleet departure planning and an EV brochure request.

Website update published  
 November 2026

![Battery Alt’s published storage-led homepage](https://www.otot.com.au/hubfs/raw_assets/public/otot-november-2026/assets/battery-alt-site.jpg)

Published website update.

The website brief

## Help the storage buyer find the right conversation.

The update reorganised the opening story around demand peaks, generation timing and new production loads. Commercial site teams and specifiers received distinct routes, while the existing EV range remained available.

The storage enquiry action was matched to the offer. Existing technical information, form collection notice and EV brochure were preserved.

Delivered scope

## Positioning, content and enquiry flow.

- Storage-led homepage messaging and calls to action.
- Audience and project pages that explain the use case before the system specification.
- A matching enquiry route and updated page metadata.
- Publication to the existing HubSpot site, with the nine-page release checked.

[View Battery Alt](https://www.batteryalt.com/)

## Have a project in mind?

Tell us about the business and what needs to change. We’ll help define the work, the priorities and a way forward.

[Discuss your project](https://www.otot.com.au/contact/?hsLang=en-au)

[![OTOT](https://www.otot.com.au/hubfs/raw_assets/public/otot-november-2026/assets/otot-logo-footer.svg)](https://www.otot.com.au/?hsLang=en-au)

Ian & Neil. Hands-on.

Strategy, brand & marketing.  
 Operations, consulting & delivery.[ian@otot.com.au](mailto:ian@otot.com.au)

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